Backend
Online therapy platform / Poland
OneHug - Online Psychology Platform with Booking, Payments and Video Consultations for Poland
OneHug is an online therapy platform case focused on specialist discovery, booking, payments, video consultations, dashboards and trust-first UX. Localized English version for Poland.
- Market
- Online therapy
- Screens
- 2
- Stack
- 8
Project visuals
How the project looks
Screenshots show the visible product, not a generic service promise.
Technology stack
Technologies used in this project
Project work
What changed in the project
A quick read of the problem, goal, solution and outcome before the detailed page structure.
01
Problem
An online therapy product had to make specialist choice, scheduling, payment and video consultation feel trustworthy and manageable.
02
Goal
Reduce uncertainty for clients and give therapists a clear workflow from profile discovery to booked consultation.
03
Solution
We structured the product around specialist profiles, booking steps, payment flow, video sessions, dashboards and trust-first content.
04
Result
The case shows a full platform experience where visitors can understand the service, choose a specialist and move toward a paid session.
Scope
- Specialist discovery Profiles and filters help visitors compare therapists before booking.
- Booking flow Scheduling, payment and session context are connected in one user journey.
- Dashboards Client and specialist views support consultations after the first conversion.
Signals
- Project market
- Online therapy
- Page type
- Booking platform
Page structure
How the work is organized
These blocks show what the visitor can evaluate on the project page: offer, trust, SEO coverage, conversion path and implementation logic.
01
Entry logic
First screen and decision path
The first screen must reduce anxiety and show that the product supports a full consultation journey.
Project signal
A therapy platform with specialist discovery, booking, payments, video consultations and dashboards. onehug.co
Market context
Online therapy
User path
Clients need to feel safe choosing a specialist, while therapists need a clear workflow after booking.
02
Information architecture
Services, categories and page routes
The page structure follows the user path from specialist choice to booked and paid consultation.
Service map
Specialist profiles, filters, booking slots, payments, video sessions, client and therapist dashboards.
Page logic
The page structure follows the user path from specialist choice to booked and paid consultation.
Content blocks
The first screen must reduce anxiety and show that the product supports a full consultation journey.
03
Trust and conversion
Proof, CTA and request context
Trust is built through profile context, service clarity, payment safety and session expectations. The conversion path moves from discovery to schedule selection, payment and consultation context.
Trust layer
Trust is built through profile context, service clarity, payment safety and session expectations.
CTA path
The conversion path moves from discovery to schedule selection, payment and consultation context.
Request context
Clients need to feel safe choosing a specialist, while therapists need a clear workflow after booking.
04
Growth layer
How the structure can scale
The platform can grow through specialties, languages, therapist profiles and repeat-session workflows.
SEO growth
The platform can grow through specialties, languages, therapist profiles and repeat-session workflows.
Operations
Dashboards and admin flows keep sessions, user status and consultation context manageable.
Next iteration
The next iteration is stronger matching logic, retention flows and clearer therapist availability proof.
Project FAQ
Questions this case answers
Short answers about what was built, why the structure matters and how the same approach can apply to a similar project.
01 What does the OneHug case show?
The case shows OneHug as an online therapy booking platform for online therapy. The page focuses on a therapy journey with specialist discovery, booking, payments, video sessions and client/therapist dashboards instead of a generic company story.
02 What exactly was built in the project?
The work on OneHug covered specialist profiles, filters, availability, booking, payment flow, video consultation and dashboard states. This connects the visible page, content and user scenarios into one project result.
03 How does the project guide users toward a request?
In OneHug, the conversion logic is that the user moves from choosing a therapist to selecting a time, paying and entering the consultation context. CTAs, forms and content therefore stay tied to a specific user intent.
04 How do FAQ and structure support SEO and project growth?
For OneHug, the SEO logic is that the structure can grow through specialties, therapist profiles, languages and repeat-session scenarios. FAQ adds direct answers to questions users ask before taking action.
05 What can be reused in a similar project?
A similar project can reuse the approach: booking, payments, video and dashboard logic connect the user-facing product with operational workflows. The important part is to preserve what makes OneHug specific: the project had to build trust around a sensitive decision, not just show a list of therapists.